Please don't get me wrong, I am not trying to discourage you from digging into the science of ASEA and Redox Signaling molecules. In fact, I believe the more you learn; the more you will want to know. In addition, I believe the deeper you dig; the more you learn the limitations of your own current knowledge base. I know I certainly have...
In summary, this is no quick sales pitch like you may have come accustomed to from so many other nutritional products. This is the real deal. Science is behind it, patents protect it, the ingredients have been confirmed, the product has been tested for toxicity, and submitted to various labs to validate no stimulant, opiate, or other dangerous-illegal compounds are present. If you care about your health and are passionate about the future of your health; you owe it to yourself to do the research and then try ASEA for yourself.
Even better, this double-blind study wasn't funded by ASEA, nor was any member of ASEA including their own scientific advisory board a part of the study. Instead, the study was conducted by the Appalachian State University's Human Performance Laboratory under the direction of Dr. David Nieman. This study, recently conducted in February of 2012 is bringing a lot of attention to the ASEA product from the sports performance industry; but this study is certainly to be the tip of the iceberg of what will be discovered in the months and years to come. The fact is, the researchers saw shifts in 42 out of 110 metabolites that were monitored in well-trained endurance athletes. What they found was that ASEA not only exhibited positive benefits during strenuous exercise; as amazing are that the researchers noticed 'chronic' shifts as well. Chronic meaning that the changes were happening outside of the physiological demands of exercise.
In summary, a product made of just salt and water (although transformed through a highly patented electro-chemical process), has shown dramatic changes to one's metabolism; both during exercise and while in a resting state.
Originally, what came to eventually become ASEA was a research product from Medical Discoveries, Inc - Pharmaceutical (MDI-P). After having "retired" from General Foods; Verdis Norton took a position on the board of directors for (MDI-P). Despite being on the brink of a groundbreaking product; financially MDI-P was struggling. Eventually, they were merged with an energy company and various assets were sold to raise money. One of those assets was the preliminary work and patents into what ASEA has become today.
With the help of new friend James Pack, the two seasoned business professionals went on to acquire the research product from MDI-P. Shortly after, they put together a team of scientist headed by Dr. Gary L. Samuelson who went on to stabilize the product creating a viable product for consumer distribution. Prior to solving the stabilization issue; the product could only be produced on-site and would remain potent for only a matter of minutes; stabilization was the breakthrough that changed everything. ASEA was now ready for sale or distribution.
For me, it is at this point in the history of ASEA that I believe is even more significant than solving the stabilization dilemma. That is, the decision to not sell off the technology to a pharmaceutical company. Yes, the co-founders had considered an exit strategy in which their investment would have been paid back immediately; and had this been the case, who knows if the product would have ever been made available to the public. It was this decision to move forward with distribution that has truly made all the difference.
ASEA is real, and it is here, and it is available to you... because James Pack and Verdis Norton cared enough to make that happen.
ASEA is a unique product that is highly patented. ASEA is the first and only company to develop the technology to produce stabilized Redox Signaling Molecules. So while other companies can "claim" their product has the highest ORAC value or the purest ingredients, No other company can share in ASEA's claims.
Being unique is great, but ASEA has chosen not to just market empty claims; rather to back their presumptions with rock-solid double-blind, placebo-controlled studies. Further, the product has been submitted for toxicology and banned substances; showing no known toxic effect and containing no banned substances. Not to mention, quality control of every batch to ensure a minimum count of redox signaling molecules.
In summary, ASEA is not just another Network Marketing Company further contributing to the already saturated existing niches. Instead, It is a unique, highly patented product who's leadership team has already set the stage for worldwide distribution in only two years time.
What will ASEA accomplish in the next two years... and will you be a part of it?